Contractors Use EDDM to Reach Homeowners

What is the best way for contractors to reach their customers at the local level? The Every Door Direct Mail™ (EDDM™) Program, of course! Contractors such as painters, roofers, and handymen are all different sectors under then home improvement umbrella that can benefit from this program. It is an easy new program used to saturate a selected area with a company's advertisement. Fixing up a home with a new roof, paint, and some new touches here and there is still much more affordable than buying a new house.

Painters can use the EDDM™ program to mail to neighborhoods that have older homes. They should mail to homes that look like they need a pick me up, a fresh coat of paint will work wonders for an older house. Mailing a postcard that has bright colors with houses that have fresh new coats of paint will definitely entice your homeowners looking to do a facelift on their home. Introduce yourself with a catchy headline on your mailer that will attract your customers to consider your service.

Along with a new coat of paint, a new roof will make a big difference. When homeowners are looking to replace their roof, they have waited until they possibly cannot wait any longer. That means that replacing a roof is very expensive and in this economy, ever penny saved is a penny earned. When you send out your roofing EDDM™ mailers, offer a discount that your customers would perceive as a great value and will take advantage of.

Handymen services are always needed. There are just always some things around the house that not many people know how to fix. That is when the handyman is summoned! Handymen should saturate their advertisements through the EDDM™ program in areas with a lot of single family homes because those are the target audience and they are the ones who need their services the most.

All of these contractors use the Every Door Direct Mail™ program to promote their business and affordable services. Take advantage of the effectiveness of this program and increase satisfied homeowners!