Contractor Marketing: End the Season with Every Door Direct Mail
When There Are Only 2-3 Months Left in the Season, You Must Take Action.
Depending on where your business is located, most landscaping services and contractors operate through October or early November.
In the South, for example, a lawn service may complete 42 cuts per year. But in the North, that number can drop to 30 cuts per year.
With only 2-3 months left in the season, you must reach every prospective customer as quickly as possible. Now, the best thing to do is run specials on projects, Fall cleanup services, and other home improvement type jobs.
Keep in mind, many homeowners have a "to do" list BEFORE the Holidays arrive.
Homeowner "to do" lists may include:
- Remodel the kitchen
- Remodel the bathroom
- Repair the roof
- Resurface the driveway
- Fix tree problems
- Improve landscaping and lawn care
- Fix plumbing issues
- Complete HVAC maintenance and repairs
As you can see, there is no shortage of opportunity to be had during the last several months of the Season.
But, if you want to find new customers, secure new contracts, and increase cash flow, you must take action now.
Mail your offers directly to local homeowners with Every Door Direct Mail. Dollar for dollar, no other form of advertising delivers a better return on investment.
Remember, if you don't give customers a reason to call - they won't.
Let's work together to increase your sales before it's too late. The warm weather won't last forever and now is the time to buckle down.
If you don't act now, it may be a long Winter.
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