It’s important to stay up-to-date on the latest franchise news and marketing best practices. Here’s a quick roundup of the latest that caught our attention:
- The right company culture can improve a franchise’s brand recognition and bottom line. So much so, that one franchise CEO considers culture the company’s “most important asset,” according to a recent Entrepreneur article.
- Join thought leaders and industry experts to gain insight and grow your marketing capabilities at these B2B conferences scheduled for 2016.
- Learn how these businesses made Entrepreneur’s fastest-growing franchises list.
- Which social media platforms are you leveraging? Instagram may be one of the most unused platforms, with the most potential for marketing success – but only if it’s executed well.
- Looking for a good read? Try these 20 books every marketer should read in 2016 to learn more about content marketing, becoming an influencer in your industry and the keys to achieving business success.