If you would like to start using coupons on your Mexican menus, you need to ensure that you design and print your menus correctly – or you could just end up losing money. Follow these quick and easy guidelines to ensure that your coupons and specials are used appropriately. By using coupons and specials correctly, you will unlock the maximum potential of your Mexican restaurant menus.
1. Dare People to Try it.
Does your Mexican restaurant have an extremely hot or spicey dish on the menu? Can you create something that is so hot it doesn’t fit on the 5 chili pepper scale? Well take advantage of the average customer’s bravado and ego and dare them to try out your top hot dish. Advertise your hottest dish properly and you will ensure you get a steady flow of customers who are willing to test their abilities and see if they can stand the heat.
2. Use the Popular Dishes.
If you want to beat the competition make sure you have great money saving deals on all the meals that people buy the most. That way, you may not shift some of the lesser sold meals, but when a customer has a choice between you and a competitor they will choose you because you can give them what they want for less. Advertise meal deals based on popular orders at your business, the increase in sales will more than make up for the decrease in profits to create the sales.
3. Provide a student discount.
Students are always looking for the cheapest and fastest meal deals so make sure you give them something to be impressed about. Students are also a high percentage of many take out businesses customer base so if you ensure you keep them happy by including special student discount rate, you’ll be sure to get a large number of returning customers to your business.
4. Don’t over do it.
If there is too much to choose from on your menu when it comes to special discounts your menu may become over crowed and difficult to read. Don’t bombard the potential customers with too much information at once, keep it simple, short and to the point and introduce an easy number system so customers can quote the meal deal of their choice without hassle or worry.
5. Put Specials on the Front of the Mexican Restaurant Menu.
Specials and discount rates are not going to do you any good at all placed on the back of your menu. You need them somewhere that a potential customer will easily see straight away even if they don’t look through your menu. Customers may in fact have two or three take out menus in front of them when they are deciding so give them a reason to choose your business over your competitors and grab them with appetizing discounts and specials right on the front of your menu. Once they see the discounts they make look at your menu in more detail or simply choose one of the great deals on the front. Mexican menu printing is critical to your business, so make sure it is designed properly for coupons and specials.