Want More Patients? Use Every Door Direct Mail™

Everyone needs some dental work at some point in time (root canal, ouch!), so why not appeal to the masses with a great offer using the Every Door Direct Mail™ program? Putting out an offer that generates awareness will spark interest with prospective patients. The constant need for a six month cleaning and check up will ensure that your satisfied patients will return for future services. But to gain new patients, not only will positive word of mouth generate interest, so does a great offer in the mail.

For patients that do not have a set dentist, the offer that you mail may be the deciding factor between the patient choosing your practice against the competing dentistry around the corner. Everyone loves a great bargain and dental services definitely can be quite pricey. But everyone wants to take care of their dental health and offering them something to give you the upper hand over competitors will only create more positive referrals. When putting offers in the mail, always try to offer a great deal on something that anyone will need at one point. Possibly a discount for new patients, offer a cleaning service with free x-rays, or a free consultation of a cosmetic dental treatment. All of these offers will entice your patients, current and new, to come in to see you and try out your services.

Staying proactive about advertising will ensure that your offers are being seen. Even if the response is not right away, for a dental practice, it will take time due to the nature of the industry. People don't need to have dental services done every day so the key is to be patient. There will be a response but it may be a gradual increase over time. When mailing with the Every Door Direct Mail™, a dental practice is not going to have the same fast response rate as a pizzeria coupon. Everyone eats three times a day but people only have dental services once every few months. So remember, be patient and keep at it. In time, you will own the local market.

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