A direct mail invitation is one of the simplest and most effective ways to reach out to your community and grow your church. A single postcard can break through the top barriers which prevent new members from attending your church for the first time.
The Top Reasons People Do Not Attend Church:
- It's boring (the #1 answer given by a recent survey of 8,500 individuals)
- Not directly invited by the church
- Fear of not being accepted / judgment / negativity
- Anxiety about being the "new person/family"
- Unaware of the church or location
- Unsure of service structure
- Bad experience at previous church
- Fear of cliques, politics, and financial implications
When used correctly, a postcard from your church provides prospective members with a warm and welcoming message. Postcards communicate your location, service concept, and can be used to deliver a friendly "open to everyone" invitation, all at once.
Simply put, if you do not invite them, they will not come.
So how do you mail out postcard invitations to every local home in the local neighborhoods, without spending a fortune?
Use Every Door Direct Mail® from the USPS®.
With EDDM®, you can mail postcards to every mailbox at discounted rates. Even better, you don't need to buy a mailing list, stuff envelopes, print labels, or even go to the Post Office®.
Instead, you place the entire direct mail order online. The EDDM® service includes everything: FREE design templates, full-color printing, and mailing.
You may be asking, "If there is no mailing list, how do I target the right homes for my mailing?"
The answer is simple. All you have to do is enter your church address into the online mapping tool, and then "point and click" on the surrounding neighborhoods where you want the postcards delivered.
The online system takes care of everything else.
As you click on neighborhoods (also known as postal routes), the mapping tool will tell you how many homes you've selected. This makes it easy to decide how many postcards to mail, and also helps you learn about the population in your local community.
One last thing...
EDDM® is a discounted way to mail postcards. But, if your church has non-profit status, you can save even more!
Since Every Door Direct Mail® is a government (USPS®) service, your non-profit status will provide you with even deeper savings on the postage.
Some churches, especially those mailing large quantities, can obtain "all inclusive" rates as low as 22¢ per piece, delivered. There is no other more cost-effective way to mail postcards, period.
Plus, the EDDM® website (EveryDoorDirectMail.com) includes everything in the pricing.
What's Included w/ Every Order:
- FREE Design Template & Customization
- Full-Color, GLossy Printing
- Mail Preparation
- All USPS® Paperwork
- All USPS® Postage
- Delivery to Homes
So what are you waiting for? Invite new members to your church by launching a direct mail outreach campaign.
You can do everything in 10 minutes or less, right here http://www.everydoordirectmail.com/church-direct-mail