Money Saving EDDM Mailers
Why should financial institutions look to advertise after the holidays? Two reasons: 1) because people spend too much money over the holiday season so they need guidance on saving and 2) new years resolutions. These are the ideal times to looking into mailing out a financial advising campaign. It's so hard to restrain from spending ridiculously over the holidays. With gifts, food, decorations, and possible vacation spending, a lot of money is going out rather than being saved. The people who spent way too much or just simple want to get their financials back on track as a new year's resolution, will be in need of assistance and you, being the professional, can advise them on how to effectively save their money.
Every Door Direct Mail (EDDM) is your best bet to reaching all those big spenders over the holidays most cost effectively. And working in the financial industry, you know the importance of saving money more than anyone. Any piece that satisfies the size and weight requirements for this program qualifies a special low postage rate and the use of bulk printing also cuts down the expenses for this program. Mailing to everyone in a zip code is much easier, not to mention cheaper, than mailing to only specific addresses. That's why this program has been so effective for so many companies.
The effectiveness of the EDDM program when combined with a printing company offering a turn key service, makes your life so much easier! With that combination, all you have to lift a finger on is choosing people you want to financially counsel (even to target your areas you're using a simple point and click map!) and advise your designer on the layout and design of your piece. Mailing paperwork? None for you, that's all done by the company you are mailing with. It seems too good to be true? Well you better believe it, working with a turn key solution provider for the EDDM program is effective, simple, and economical all in one!