Direct Mail and Digital Ads Work Better Together, New Study Shows

A recent study conducted by Taradel LLC, a Virginia-based martech firm, found that multichannel...

Targeting: The Backbone of Any Multi-Channel Marketing Campaign

Growing a small- or medium-sized business (SMB) is no small feat. And marketing it successfully?...

This is the reason why your marketing is f**ked up

A version of this article was first published on the Gene Marks blog.